How an answer gets from your site to a Reddit comment
People ask what happens between pasting a website address and a comment appearing on Reddit. Here is the whole sequence, in order, with the parts that are automatic and the parts that are a person clearly separated.
1. Reading the site
You paste a website address. An agent reads the site and works out what is being sold and who buys it, and it writes that down as a short set of facts and a topic map. The facts are the only things a later answer is allowed to state about you, and you can edit them. This takes about a minute and it is free; you see the result before you decide anything.
2. Finding the threads
From the topic map we build search queries and a list of subreddits, then go looking for threads where somebody is describing the problem your product solves. Each candidate gets scored out of ten for how well it fits. Most threads that match a keyword do not survive this step, which is the point of having it: a keyword alert tells you your product name was typed, and that is not the same as somebody asking what to use.
3. Drafting
Every draft is written against one specific thread, not from a template. The shape is fixed: answer the question that was actually asked first, with real help, then one sentence saying what you do and why it fits here. Drafts are grounded on the facts from step 1, so an answer cannot claim a feature your site does not mention. A draft that reads like an advert gets rewritten before you see it.
4. Your approval
The draft lands in your queue next to the thread it replies to. You can edit it, approve it, or reject it with a reason, and the reason feeds into how later answers get written. Nothing moves without approval. If reviewing each one is more attention than you want to give it, auto-approve moves drafts into the posting queue two hours after they are written, and you can still pull one back inside that window.
5. A person posts it
This is the step that surprises people. The app never sends anything to Reddit. An approved answer goes into a queue that people work: someone opens the thread, reads it, posts the answer from their own established account, and sends back the link. Answers are spaced through the day and across subreddits.
We built it this way after watching the alternative. Posting on a schedule from a fresh account is the pattern Reddit's spam handling is built to catch, and when it catches it the comments come down and the account goes with them. A person posting a handful of answers a day from an account with history looks like what it is.
6. The check, and the refund
A day after a comment goes up we go back and look at it. If it is still there, that is a comment you paid $5.00 for. If a moderator removed it, the $5.00 goes back on your balance. That check is why the price is quoted per comment that goes live rather than per comment posted: the two numbers differ, and the gap between them is our problem rather than yours.
What it costs to run
Six answers a day is the default, because that is what a $30 daily budget buys at $5.00 each. You can set the budget anywhere from $10 to $100, or to $0, which stops the planner. There is no subscription underneath any of this, so a month where nothing gets approved is a month that costs nothing.
The pricing page has the rest of the numbers, and the FAQ covers the questions this post skipped.